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Variable Data Printing: Securing Identities, One Label at a Time (Variable Data Printing Solutions for Secure and Smart Labeling)

Holoflex has been crafting solutions that promote and protect authenticity since 1991. Over the last three decades, we have accumulated expertise in anti-counterfeiting and expanded our horizons into the realm of unique identification with our Variable Data Printing services—where every single label tells its own story, is marked with a distinct code, and serves a unique purpose.

What is Variable Data Printing? One Print, Infinite Possibilities.

Variable Data Printing (VDP) is a sharp contrast to traditional static printing. While static printing generates perfectly identical copies and is apt for bulk runs, Variable Data Printing is better suited to shorter runs that require highly personalized prints. Each serial number, QR code, barcode, or text element generated through Variable Data Printing is unique, making every label as distinct as a fingerprint. (Variable Data Printing (VDP) stands in sharp contrast to traditional static printing. While static printing produces identical copies ideal for bulk runs, VDP is better suited for shorter runs that require highly personalized prints. Each serial number, QR code, barcode, or text element generated through VDP is unique—making every label as distinct as a fingerprint.)

What Makes Variable Data Printing Necessary? Transforming Labels to Smart Security Tools

Today's market is incredibly fast-paced. Traceability is no longer optional—it has become vital. Variable Data Printing addresses several common challenges in the supply-chain. It helps track inventory in real-time, prevent counterfeiting, ensure compliance with all regulations, and streamline the overall supply-chain management. With Variable Data Printing, static labels are replaced with dynamic tools, leading to increased efficiency, added security, and customers feeling confident in your product.

Security Printing Across Industries

Industry
Application
Benefits

Manufacturing
  • Serial Numbers
  • Quality Control Codes
  • Products are easier to trace
  • Defects become easily manageable

Pharmaceutical
  • Batch Numbers
  • Expiration Dates
  • Compliance with regulatory standards
  • Prevention of counterfeiting
  • Patient safety isensured

Automotive Components
  • Batch Codes of Automobile Parts
  • Warranty Dates
  • Products are easier to recall if necessary
  • Quality assurance of products

FMCG & Consumer Durables
  • Authentication Codes
  • Promotional Codes
  • Brand is better protected
  • Rise in customer engagement

Education
  • Student ID cards
  • Official Certificates
  • Access to private facilities is better controlled
  • Authenticity of documents

Food & Beverages
  • Production Batch Codes
  • Nutritional and Allergen Labelling
  • Better transparency in the supply-chain
  • Compliance with food safety standards

Banking & Finance
  • Secure Documents
  • Transaction IDs
  • Audit trails aid security
  • Fraud is significantly curbed

Oil and Gas
  • Equipment Codes
  • Better management of assets
  • Adherence to regulatory standards

Government
  • Vehicle Registration Plates
  • Official documents
  • Increased public security
  • Better document integrity

Healthcare
  • Patient wristbands
  • Medical devices
  • Patient safety is ensured
  • Medical equipment is easily managed

 

Our Variable Data Printing Services

Advanced Technologies:

1. Laser Marking

It is a non-contact method that uses a focused laser beam to create permanent marks on a material's surface through localized heating, causing a change in color, engraving, or vaporization of the material.

Perfect For – Metals, Plastics, Ceramics, Glass, Wood, and Rubber in Automotive, Healthcare, and Consumer Goods Industries

Advantages:

Used For:

2. Ink-Jet Marking

It is a non-contact digital marking technique that uses tiny droplets of ink to print information onto a surface.

Perfect For – Plastics, Metals, Wood, Glass, Cardboard in Food and Beverage, Pharmaceutical, Healthcare, Packaging, and Automotive Industries

Advantages:

Used For:

3. UV-Cured Ink-Jet Marking

It is a printing process where specialized inks are instantly cured, or hardened, by exposure to ultraviolet (UV) light.

Perfect For – Plastics, Metals, Glass, Acrylics, Wood, and Leather in Pharmaceuticals, Packaging, Signage and Advertisement, Textile, and Industrial Manufacturing Industries

Advantages:

Used For:

4. Thermal Transfer

It is a process where heat-sensitive ink from a ribbon is melted and transferred to a substrate to create an image.

Perfect For – Paper, Plastics (including Polypropylene and Polyester), and Synthetic Papers and Films in Electronics, Healthcare, Automotive, Chemical and Outdoor Service Industries

Advantages:

Used For:

Specialty Capabilities:

Complete Solutions:

Choose Holoflex: Where Security Meets Innovation

Holoflex works on a simple philosophy: authenticity above all. We have realized this ideology by creating a security ecosystem that ensures 100% secure production and transit. We have built a nationwide presence and collaborated with global partners to guarantee seamless delivery to your doorstep. (Holoflex works on a simple philosophy: authenticity above all. We have realized this ideology by creating a security ecosystem that ensures 100% secure production and transit. This ecosystem is further powered by our AIDC solutions team, offering turnkey implementations including hardware, software, and printing media—right at the client’s site. We have built a nationwide presence and collaborated with global partners to guarantee seamless delivery to your doorstep.)

Ready to make every label count? Contact Holoflex today and discover how our Variable Data Printing services can transform your brand protection and operational efficiency.