Promotional coupons and labels with a reward-wining message have always been a popular tool with brands – whether they conduct a promotion for trade or the consumers. A silver scratch off coating invariably covers the reward. But this has no visible feature and is prone to duplication, leading to the rewards being usurped by unscrupulous people and the brand’s promotion getting compromised. In view of the increasing value of the rewards and to protect the same against possible duplication, several security features have been introduced in such coupons. Over and above these features, another potent feature that Holoflex has pioneered is the holographic scratch off. We offer either stock image holographic scratch or even customised holographic scratch. This elevates the security of these coupons to the next level and ensures that only by the intended audience collects the rewards under the promotion.